MultiMedia Postcard
An ad agency we work with had designed several pieces for a local school system to help recruit new teachers to their schools. The agency, knowing that Proforma has access to an amazing array of marketing tools, they asked for our assistance in providing a memorable mailing to gain the attention of teachers. We presented them with a multimedia piece that is exclusive to Proforma, a mini DVD (or CD ROM) capable of holding PowerPoint presentations, full screen video, digital catalog, white pages and more. The disc is then sealed to the front of a four color card with the image on the disc matching the postcard seamlessly. The cards can be mailed with standard postage, saving hundreds of dollars in postage fees alone.
The agency was thrilled with the results and their client had such a positive response from the cards that they placed an even larger reorder only a couple of months later.
