Electrifying Results
We were looking for a self promotion to demonstrate to clients and prospects how Proforma adds Electrifying Results to make your marketing sizzle. We found the perfect item in a product called Sonic Rocks; magnetic sphere’s that produce a sizzling sound when tossed in the air together. These are a great product to draw attention and create excitement because of the sound they make, like electricity. Packaged in a silver tin printed with the Proforma logo on the lid, we designed an additional branded box to hold them and added a postcard to accompany the drop off. The postcard and box design both extended the message of “Electifying Results” and “Sizzle”. When dropped off as a warm up item to gain the attention of our prospects the item was a huge success, providing us with several new clients and orders for the rocks themselves.
This promotion also won a Peak Award as the Grand Winner for Self Promotion simple Idea from Print Solutions magazine.
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